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LicensingWire Weekly May 25, 2003 |
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Licensing TidBits!
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Big Tent Entertainment will help children in the U.S. say "g'day" with
ease this fall when The Koala Brothers begins airing on Disney Channel.
The marketing agency has laid out a vast plan to bring the animated
preschool show about brothers in the Australian Outback to children here
by highlighting the show's pro-social values and core message, "We're
here to help." Big Tent is signing licensees, including such categories
as toys, publishing and interactive.
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