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LicensingWire Weekly       May 25, 2003

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Licensing TidBits!

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Big Tent Entertainment will help children in the U.S. say "g'day" with ease this fall when The Koala Brothers begins airing on Disney Channel. The marketing agency has laid out a vast plan to bring the animated preschool show about brothers in the Australian Outback to children here by highlighting the show's pro-social values and core message, "We're here to help." Big Tent is signing licensees, including such categories as toys, publishing and interactive.

 

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